Establishing Differentiation Strategy: Using 3D CGI technology, breaking the limitations of traditional shooting, and expressing the product's style and tone more freely. At the same time, it can also showcase the product's excellent internal structural design and operation principles. In terms of light and shadow, using contour light to slowly illuminate the product in a dark space, showcasing it to the audience and giving the new product launch a sense of ceremony. The hard contour light can also shape the product's strong and sturdy characteristics. The fine material display, combined with the use of lighting, creates a sense of luxury for the product. In terms of color, the deep blue frame and the gold logos on the product handle form consistency. In terms of music, using soft piano music to embody the fusion of art and technology in the product, and the rhythmic melody interprets the brand's sports characteristic.